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May 10, 2019

Have you and your better half been thinking about taking the next big step together? Maybe the both of you are excited about spending your life together as a married couple. As you begin to plan your future, you are always filled with exciting thoughts and eager anticipation about the next adventure that comes along.

One of the first steps towards your happily ever after is choosing the perfect engagement ring. This is one piece of modern jewelry that ties together emotions, sentiments and the happiness that both of you will share. However, it can also be an intimidating process, especiall...

May 23, 2017

Keeping your wedding and engagement rings looking great now and for many years to come requires knowing how to properly care for them. Using these suggestions and tips will help you protect your investment and avoid accidental damage.

  • Store your rings in the original jewelry boxes. Some people make the mistake of placing their engagement and wedding rings in a jewelry box with their other jewelry whenever they are not wearing them, which can cause scratches on the rings.

  • Avoid handling the ring by the setting. The band on the ring is how you want to put the ring on or take it off. Touc...

April 28, 2017

One sore subject that occurs with some newly engaged couples is what do when you do not like the engagement ring your loved one presented you with as they got down on one knee and made their proposal. Of course you already accepted and were excited about the proposal, even when he popped open the ring box, and there staring you in the face was a beautiful ring, he carefully selected and spent months saving to buy just for you, yet you simply disliked.

This type of situation is not as uncommon as you may believe. Some people feel the ring does not reflect their own personal tastes in jewelry. Th...

March 30, 2017

You may not be aware that the month of March is International Fraud Prevention Awareness month. There are all different types of fraud and scams one can be exposed to, sometimes on a daily basis, including emails, online websites, and even face-to-face transactions. Even the jewelry industry has its fair share of scams. Here at Serli & Siroan, we enjoy educating people about these scams, so they can protect themselves and ensure the jewelry pieces they acquire are authentic and real.

Finding great deals on low-priced gemstones that say they are certified.

To be clear, any gemstone can be certifi...

February 11, 2017

With Valentine’s Day almost here, you may have been putting off shopping for your loved one because you are not entirely sure what to get them this year. One of the leading gifts most women especially enjoy, is some form of jewelry, like a custom designed engagement ring to earrings, bracelets, and necklaces.

This holiday is also one of the biggest ones for wedding proposals, where one person anxiously plans out every romantic detail of the day, down to asking the big question and presenting their beloved with a ring. While we cannot control how your loved one will answer, we definitely can pro...

January 30, 2017

The term “vintage” jewelry can mean different things depending upon who you ask. If you ask a millennial, they might tell you it means jewelry from the 1980s. If you ask someone who is a little bit older, their response might be pieces from the 1950s or 1960s. Vintage is essentially a term used to describe a certain jewelry style or ring and could also include antique rings, estate rings, and even replica rings!

To help make it easier to understand, let’s first look at what most jewelers consider to be antique rings. Antique rings might bring to mind pieces from the late 1800s or early 1900s, w...

December 31, 2016

You spent time planning and selecting the perfect engagement ring from an engagement ring store in Toronto for your special loved one. You have decided how you are going to pop the big question and have planned every detail of your proposal. You are looking forward to seeing the look of happiness and joy on her face and the last thing you want is something that could affect this perfect time in your life.

However, you need to be prepared for anything and protect your investment. This is why insuring the engagement ring is important. You would be surprised by how many people never even take the...

November 15, 2016

Alexandrite is one of those rare gemstones that can change its colour, much like a chameleon. When exposed to sunlight, the gemstone appears in varying shades of green. While exposing the gemstone to incandescent (indoor) lighting, makes it “magically” appear to transform to varying shades of red. Many jewelers have described Alexandrite as a ruby by night and an emerald by day, due to the stones dramatic colour changing effects.

The stone can also appear to have varying shades of green, orange and purplish-red tones, when viewed from the sides. These striking colours are the result of pleochor...

November 2, 2016

With the start of the holiday shopping season quickly approaching, you are probably thinking about what you can get your spouse or significant other. Depending on how long you have been together, coming up with a great gift idea can be challenging. If you are trying to come up with a unique and original gift idea for your loved one this holiday season, why not surprise them with a custom-made ring or other piece of jewelry from our Toronto custom engagement ring store?

All of our custom rings and jewelry are handcrafted. We offer access to a wide array of jewelry pieces, with customization opti...

September 28, 2016

If you are new to cruising, one of the first things you will notice onboard is “personal shopper,” who hosts shopping presentations the day before arriving in ports of call. The onboard shopper will inform you that the Caribbean offers the best prices on jewelry, rings, and watches.

What many people do not know is the onboard shopper does not work directly for the cruise line. Rather, they are an independent consultant, who represents several of the “preferred” and “recommended” jewelry stores in the Caribbean. During the presentations, the onboard shopper will entice you to visit the stores th...

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